Amanda Etuk is an accomplished, results-driven business management professional with deep experience in supply chain management, logistics and distribution, and sales and marketing.
Amanda has a proven track record of business optimization. She has driven the competitiveness of organizations in the healthcare industry, the FMCG sector, e-commerce and fulfillment where her passion lies. In all her roles, she has delivered business and revenue growth and efficiency gains, and successfully strengthened client relationships.
She co-founded Messenger, a full suite supply chain and logistics platform for last mile distribution, warehousing, and order fulfilment for manufacturers, distributors, small businesses, and individuals. Messenger is poised towards becoming the preferred partner for B2B partner and a leader in logistics in the city of Abuja with plans to expand to other economically viable cities across Nigeria and Africa.
The team has successfully negotiated new businesses and partnerships with the likes of Jumia Food, Omnibiz, Glovo, ShopexTV amongst many others. Messenger’s delivery hailing platform launches at the end of March 2023.
The company has been lauded by various organizations, She Leads Africa, The Africa Business Heroes and has received funding and support from The Baobab Network and Aidi Africa. The company is currently raising its pre-seed round.
Amanda holds a Bachelor of Pharmacy Degree from the University of Lagos and a masters ‘degree in Global Supply Chain and Logistics Management attained at the University of Sussex. Her recent career experience includes senior roles at 54gene, Zippy Logistics and Hygeia HMO.